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$8.7Bn Revenue Engine: How ServiceNow Masters Cloud GTM
Bill McDermott , ServiceNow's CEO, doesn't mince words when it comes to hyperscalers: "We integrate with all of them."π This partnership...


Cloud Co-Sell Secrets: Rethinking Partner Sourced Revenue
Is Partner Sourced Revenue the π Holy Grail, or are we missing the bigger picture with hyperscalers? As Cloud GTM evolves, a crucial...


Dynatrace: Driving ARR with GSIs and Hyperscalers
βPartners influence more than 2/3 of our ARR ''- stresses CEO of Dynatrace, with ARR surpassing $1.5Bn. What's their strategy to π― drive...


How DigitalOcean is Scaling its Cloud Marketplace
At DigitalOcean, with >640K users, the focus is on π§° simplifying cloud for developers and startups, while steering clear of direct...


Keynote at AWS Tech Partner Deep MP Co-Sell Day
It was my great pleasure to deliver a π keynote at the AWS Tech Partner Deep MP Co-Sell Day alongside Lewis Howarth this past Friday. My...


Freshworks: PLG + Partnerships + Cloud: A Powerful GTM Mix
Can PLG, partnerships and cloud marketplaces not only coexist, but reinforce each other? π― Freshworks' transition from a PLG model to...


Cloud Marketplaces are Changing the Game
Nima Badiey, explained in our Cloud GTM Leader course how Marketplaces are π½Changing the Game, drawing from his incredible experience in...


Niall Ruane: Mentor Insights - Cloud GTM Leader Course
Meet Niall Ruane, a brilliant mentor in our Cloud GTM Leader course, whose π superpowers are Co-Sell & AWS. With a 25-year career...


Elastic's Winning Playbook with AWS, Azure and GCP
Elastic Cloud's impressive π 31% YoY growth, outpacing the company's other products ~3X, is a showcase of the power of strategic...


From 0 to Marketplace Partner of the Year in Months
Nadav Tzuker from Wiz, a 2X winner of the π AWS Marketplace Partner of the Year award, recently shared his insights in our Cloud GTM...
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