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Asana channel playbook π & how in SaaS 23% of revenue typically comes via channel partners?
In SaaS businesses at scale, 23% of revenue typically comes via #channelpartners. But how to get there? π Here are 3 lessons from how...


When to build, buy or partner? Try this π checklist
When to build, buy or partner? Try this π checklist for #strategicpartnerships that could be easily extended to technology and other...


2 out of 3 partnerships delivered π their expected value. The difference is in execution
2 out of 3 #partnerships delivered π their expected value in the past 3 yrs. The difference between the winners and losers...


Companies that invest more in partnerships, grow revenues β‘οΈ 6.7X faster
Companies that invest more in intangibles, like #partnerships, grow revenues β‘οΈ 6.7X faster, regardless of the sector. According to the...


Some companies want to be a "platform", becauseβ¦ they just want to be platform π€.But how to do it?
Some companies want to be a "platform", becauseβ¦ they just want to be a platform π€. But what does becoming an actual SaaS #platform...


Salesforce playbook of connecting platform, partner ecosystem and community matter together
With 85% of revenue π° coming from 20% of customers that use 4+ clouds (products), Salesforce is a compelling case of why #platform,...


Trust is a strategic choice in #partnerships - it could be increased with efforts
Trust doesnβt just occur π in #partnerships by itself, but it could be increased with efforts. Distrust leads to redundancy, high cost,...


Partner onboarding checklist π© to make the process repeatable, simple to follow and shared
Nearly half of companies take 30+ days just to π onboard a partner. Here is an onboarding checklist to make the process repeatable,...


β‘οΈ 80% of software engineering orgs will have #platform teams in less than 5 yrs.
β‘οΈ 80% of software engineering orgs will have #platform teams in less than 5 yrs. The trend is spreading from partner-facing software...


Why High Partner Fit is critical, but not sufficient
High Partner Fit is critical, but not sufficient. You need to see strong engagement π on both sides to make #partnerships successful....
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